How I Got Here
I studied Graphic Design at college, but my first job was a trainee civil and structural engineer - calculations, drawings, T-squares, and the quiet satisfaction of something that had to be exactly right.
From there, somehow, bouncy castles. Designing and engineering inflatable structures taught me that the most unexpected problems still need precise solutions - and that making something joyful is serious work. Photographing and marketing them came as part of the job, which was almost as fun as testing them!
School furniture and equipment was the next challenge - designing the products, but also owning the graphic design and communications that went with marketing them. Suddenly the technical thinking had a visual language. Layouts, hierarchy, the way information moves across a page.
Film, it turns out, is where all of it lands. I had a wealth of transferable skills and experience, the structural thinking, the problem-solving, the visual craft, the ability to communicate something complex simply - it all collapses into a single frame.
I didn't plan that. But looking back, it's the only thing that makes sense.
Philosophy
Good work starts with a good conversation. I don't do formal briefs and boardroom presentations. I find that the best ideas - the ones that actually end up on screen - come from relaxed, honest dialogue. The kind where you say the thing you weren't sure you were supposed to say, and it turns out to be exactly the right direction.
Collaboration isn't a word I use lightly. It means you're in the room, not just signing off at the end. It means I'm asking questions that might feel tangential but aren't. It means the final film feels like yours, because it is.
I work best with people who care about what they do. The subject matter almost doesn't matter - that passion is always the story.
My job is to find it, frame it, and get out of the way.